The truth behind the story about the web and the technology that surrounds it is a simple series of facts. This is easily explained by a metaphor in which anyone can understand.

If you are to imagine a big box of LEGO(TM) pieces. That is what you have on the Internet. These LEGO pieces are raw and unrefined. You have access to all of these LEGO pieces (which represent technology tools and systems), but they are all broken apart and do not individually make any thing at all. To achieve true mastery and control over these many different shaped and colored LEGO pieces it requires you to work with an eBusiness Architect. The eBusiness Architect understands what and how things fit together, they make your processes and sales programs work in ways you only see on the BIG Websites. To understand these patterns eBusiness Architects immerse themselves in the trends and technologies that enable the most POWERFUL websites in the world to do what they do. These eBusiness Architects are generally the CEO's, CTO, Presidents, Founders and Inventors of modern Internet companies like Google, Yahoo, YouTube, Flickr, MySpace, and so many others. They are the few successful and experienced experts who can make sense from the mixed up and disorganized chaos in the LEGO box. These leaders of the industry can show your organization how to effectively put all these these disparate piecess together in a fashion that delivers the functions, features, and styling your organization requires to be the on the top of your respective industry.

MarCutting Edge is a unique solutions provider, that not only employs such eBusiness Architects but is uniquely capable of bringing your core business into focus through a series of technological patterns that will drive your marketing and sales to new heights.

MarCutting Edge Areas of Expertise and Service

eMarketing Technology

Viral Toolbar Technology

Custom Ad Unit Networks

Internet Portal designed to bring together multiple products and services

Utilization of Viral Video as a driver to generate greater traffic

Web 2.0 community portals enables continual customer retention

Software Development and Software Project Management

Decades of expertise in software development enables all services we provide.

Internet Advertising & Campaign Management

Advertising sales and purchasing

Ad creative design services

Consulting Services

eMarketing planning, Advertising and brand development

Today the world is smaller, products services and brands compete on a global scale. The web has enabled small business to compete on a level never before possible.

• How does your organization take advantage of the changing landscape in a rapidly consolidating eMarketplace?
• What kind of expectations should you expect from developing your online brand?
• What are the best tools achieve deep penetration within a complex web of media sites?

Any organization that sells a product or service to customers needs a formal emarketing plan.
Depending on the size and sophistication of your organization, your emarketing plan may be just a few pages or, with supporting material, run into the hundreds of pages.

However, even in the largest and most sophisticated organizations, the core emarketing plan document should be clear, concise, and state the few key strategies that the organization will be undertaking.